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Design insights from The Hyphn


Hello, everyone! We are The Hyphn, a graphic design agency came up with a blog that let us share our thoughts and tips on design. In this post, we will share some of the design insights that we have learned from our experience and from other sources. We hope you will find them useful and inspiring for your own projects.


3D artwork


Design is not just about aesthetics:

One of the most common misconceptions about design is that it is only about making things look good. While aesthetics is important, they are not the only aspect of design. Design is also about solving problems, communicating messages, creating experiences, and influencing behaviours. A good design should not only be pleasing to the eye, but also functional, usable, accessible, and meaningful.

Design is a process:

Another misconception about design is that it is a one-time activity that produces a final product. In reality, design is a process that involves multiple stages, such as research, ideation, prototyping and evaluation. Each stage has its own purpose, methods, and challenges. A good design should not only be based on intuition and assumptions, but also on evidence and feedback. A good design should not only be delivered on time and within budget, but also meet the quality and usability standards.

Design is a collaboration:

A third misconception about design is that it is a solitary activity that only involves the designer. In fact, design is a collaboration that requires input and feedback from various stakeholders, such as clients, users, developers, testers, and other designers. A good design should not only reflect the designer’s vision, but also meet the needs and expectations of the target audience and the project goals.

Design is a learning:

A fourth misconception about design is that it is a fixed and final outcome that does not change. On the contrary, design is a learning that evolves and adapts to new situations, challenges, and opportunities. A good design should not only be tested and validated, but also iterated and improved based on the results and feedback.

Design is a passion

A fifth misconception about design is that it is a boring and tedious task that only requires technical skills. Actually, design is a passion that demands creativity, curiosity, and enthusiasm. A good design should not only be efficient and effective, but also original and expressive.


3D Renders

We hope you enjoyed reading our blog post on design insights. We would love to hear your thoughts and comments on this topic. Please feel free to share your own design insights or ask us any questions you may have. Thank you for your time and attention. We are The Hyphn, signing off.

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